Why Winter is a Great Time to List Your Home


Can I let you in on a real estate secret? Winter is kind of the best time to list your home.

I know that’s probably the opposite of what you’ve heard about the best time to list, but it’s true! There’s a real estate myth out there that says winter is a bad time to sell because of the weather and the holidays and that instead you should wait and sell in the spring.

This myth is actually what makes selling in the winter such a good real estate secret.

Because a lot of people wait to sell until the spring, the home inventory goes down. And low home inventory is very good news for you as a seller! With fewer homes on the market and the same demand, you might be able to sell your home for more than you would think and right now, buyers can still take advantage of super low interest rates. These might start to increase in the spring because the market has bounced back from the recession, so many buyers are jumping into the market right now to lock in those low rates.

Another amazing thing about selling in the winter is that buyers are super motivated. People often switch jobs or schools around the new year, and that means that there’s a lot of moving going on. And because people obviously need a home to move into, these buyers are serious about buying and motivated to close a sale quickly.

If you decide to wait to list your home until the spring, when conventional wisdom would say is a good time to sell, you’ll face tons of competition. Since many sellers will have waited until the spring to sell their homes, buyers will have more options. And that means your home could take a while to sell. But if you enter the market now when there’s less competition, your home will stand out from the crowd.

You don’t have to avoid selling in the winter. In fact, there are some major benefits that make it one of the best times of year to sell.

If you’re ready to sell your home, let's talk.